Your sales are up 4%. Is that good news? If the industry grew 9%, you lost ground. If the industry was down 2%, you outperformed. Without a benchmark, you're guessing.
KCMA's Trend of Business program answers that question every month. Participating manufacturers see how their sales compare with the industry by custom, semi or stock; framed vs. frameless; and year-to-date. The data comes from cabinet companies like yours, not from a national housing index.
Enrollment for 2027 is open now through January 31, 2027.
What participants get each month:
- Where your sales growth ranks against the industry, YTD
- Summary reports by cabinet type
- Framed vs. frameless trends in dollars and units
- Growth charts you can put directly in front of your leadership team or board
- Access to historical monthly data for multi-year comparison
What it takes: One short monthly sales report. Your data stays 100% confidential. An independent third party collects it, results are reported only in aggregate, and only participating companies receive the reports.
Already participating? You're automatically enrolled for 2027. You don't need to do anything.
Not sure who should handle this? Please forward this page to the person who manages your monthly sales numbers, usually someone in finance, accounting, or sales operations. That person is often not the one who receives KCMA's newsletter, and that gap is the most common reason member companies miss out.
ENROLL FOR 2027
Questions? Contact our third-party administrator, Bernie at 847-358-8558, Monday - Friday, 8AM-5PM CT, email: admin@kcmadata.com.
Enrollment closes January 31, 2027. Companies that enroll after that date won't receive Trend of Business reports until 2028.
